Coca-Cola (KO) has developed an iPhone app that could potentially generate loads of free advertising.Here's a screenshot from the game.
The latest app is a proprietary take on the classic "Spin the Bottle" game. "Spin the Coke" -- designed for Apple's (AAPL) iPhone or iPod Touch -- features a Coke-bottle image that can be spun on a variety of backgrounds. Coke describes the program as a way to "break the ice - or to give that someone special a not-so-subtle hint."
Ingenious!
Interesting it's a good idea, specially if you're a publisher agent because this is an excellent strategy and we can't ignore it: iPhone has been increasing our curiosity in this kind of issues. j3j2
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